Bright Inventions joins leading digital product agency Framna
Today Bright Inventions officially joins Framna, the leading international agency for digital products. Framna is the result of the merger between the agencies Shape from Denmark, Bontouch from Sweden, and Move from Netherlands. With more than 600 talented people on board and the backing of Waterland Private Equity, Framna is on a journey to become a global go-to studio for digital products, helping the most ambitious brands bring their visions to life. This move is a natural next step that fits perfectly with Bright Inventions’ own ambitions and vision for the future.
Aiming Higher
Bright Inventions started at the dawn of the mobile era, and just like the digital landscape we navigate, the company has grown fast and agile. Our ambition keeps evolving fueled by long-term partnerships with clients like Just Eat Takeaway.com, Relevo, the UN World Food Programme (WFP).
With a strong track record in IoT and AI solutions, as well as employee-facing enterprise mobile products, we have become the leading mobile studio in Poland — and now we are ready for the next chapter expanding further into other international markets
Framna CEO on Bright Inventions: A Perfect Fit
Joacim M. Jeppesen, CEO of Framna, on their new partner, “Bright Inventions brings strong engineering capabilities and a culture deeply committed to quality. Like all of us at Framna, they are ambitious on behalf of the businesses and organizations they partner with, aiming to create market-leading digital products. Their track record includes both consumer-facing products and bespoke enterprise solutions that unlock operational efficiency, greater flexibility, better use of data, and more. The team combines reliable, enterprise-grade engineering with innovative use of technologies, IoT, and AI. These capabilities are vital to our pursuit of being the best possible partner to the brands and businesses we work with, and our ambition to become the leading digital product agency globally. We are excited to welcome our new colleagues to Framna.”
About Framna
Framna, whose name comes from Old Norse, meaning “to advance” or “to bring forward” – is a growing digital product agency with over 600 talented people across nine studios in Sweden, Denmark, the United Kingdom, the United States, Switzerland, the Netherlands, and Poland. They create digital products that over 10 million people worldwide depend on every day, collaborating with the international heavyweights like IKEA, Post-it®, Red Bull, and Credit Suisse, as well as leading national brands such as Swedish Railways (SJ), PostNord, Novo Nordisk, Rabobank, and ENGIE. Their work helps shape markets, transform industries, and fuel meaningful growth. Every day, millions of people around the world experience the digital products they bring to life.
What’s Ahead
By collaborating across teams and markets, we will tap into a larger pool of talent and technological opportunities, ensuring that we create standout digital products that really make an impact. Our studios will work closely together, sharing expertise, insights, and knowledge to deliver the best results.
There will be no changes to Bright Inventions’ management or organization, and existing partner relationships will continue as usual. Expect further momentum as Framna continues to execute on its strategy through both organic growth and additional acquisitions. With the support of Waterland Private Equity - they have the backing to attract like-minded teams and keep building digital products that lead in their categories.